V.About

Luis Pollon

I founded Unsunk Productions in 2019, in college, as a non-profit. I was studying economics at Florida Atlantic University and wanted to build the thing the degree was never going to teach me.

Then it waited. From 2021 to 2024 I lived in New York — a master’s in business analytics at Baruch, and three years at Baird on the analytics side of fixed income. I spent them building automations nobody asked for, worth about US$75,000 a year in work the desk stopped having to do by hand. Unsunk sat in second place that whole time, and I’m not going to pretend otherwise.

In 2024 I chose the company over the job. I moved back to Brazil and rebuilt Unsunk as a real company — for-profit, weekends first, then everything. We went from zero to forty clients in six months. The decision was the hard part; the work after it was just work.

From February to June 2025 I was fractional Head of Growth at Zenith Media Creator, through Unsunk. A contract, not a job — it ran alongside the studio, which is what fractional means.

I still run Unsunk. I’m also starting Knossos Codex, where I build software; the first project is Proft Car.

I’m based in Brazil, working with US and European teams on Americas hours.

i.Credentials

  • MS, Business Analytics — Baruch College, New York2023
  • BA, Economics — Florida Atlantic University2021
  • Baird — fixed income analytics, New York2021–2024 · ~US$75,000/year saved in automations
  • Unsunk Productions — founder2019– · 67 paying clients
  • YouTube — @LuisPollon12.9k subscribers · 353 videos · since 2023

ii.Bio

canonical — copy it as it is

Luis Pollon is a Creative Strategist. He makes the creative and the machine that serves it — content, paid media, and the tooling in between. He founded Unsunk Productions, a creative studio, in 2019, and Knossos Codex, where he builds software, in 2026. He is based in Brazil and works with teams in the US and Europe.

If you need a bio of me, that is the one. I have already been three different people in three different places on the internet, and it cost me more than it saved.

iii.Now

updated 2 august 2026 · there is no separate /now page
  • Building Knossos Codex.
    The software company. First project: Proft Car. It is early — a repository and a set of decisions before it is a product.
    knossos, cretan labyrinth · codex, the bound book
  • Running Unsunk Productions.
    Content, paid media and attribution for clients in Brazil and the US. I do not report on likes. I report on revenue, bookings and what each new customer cost.
    un·sunk — that which does not go under
  • Writing the Log.
    Starting with the attribution work: 27 reservations at a boutique hotel, crossed by hand against eight independent sources, because the dashboard was wrong and I wanted to know by how much.
    8.28× blended · documented floor